
Aditya Bhattacharyya
Leading Growth@Plotline | IIT Madras | Reforge |
5.1
Years of Experience
Education
growthx, iit
Companies
plotline, attentive ai, cleanmax, cleanmax solar, zensar, inter iit sports meet
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Experience
2022 - Present
plotline
Growth
2021 - 2022
attentive ai
Chief Of Staff - CEO's Office
Attentive is a Sequoia Surge funded vertical SaaS company serving the outdoor services market in the United States. Growth 1. Key role in the 0-$1M ARR journey 2. Owning MQLs + SQLs: hit 80-100% of the target 3. Key channels: LinkedIn Ads, SEO, Content Marketing, Email Marketing, SDRs 4. Responsible for website and landing page conversions Sales Enablement 1. Built a playbook to reduce ramp-up time of new reps by over 60% 2. Increased demo to closure conversion rates of the sales team to over 50% 3. Structuring processes around hiring, onboarding and coaching of sales reps 4. Enabling clear visibility of key metrics around lead generation and closing rates Drove company-wide OKR setting; resulted in clear alignment of longer-term strategic goals with shorter-term department goals Responsible for month-on-month P&L visibility and runway management
2019 - 2021
cleanmax
Business Development Manager - Middle East and North Africa
Reported to CEO – MENA; added 5 MW (~USD 3.5M) solar capacity to portfolio and KAM to 50+ clients Evaluated an acquisition of a 17 MW solar asset portfolio by the parent company Developed a financial model for the rooftop solar market in Egypt and Oman to calculate project and equity IRR Collaborated with internal engineering and procurement teams; achieved 20% reduction in project costs
2018 - 2019
cleanmax solar
Business Development Manager - West India
Key Account Manager for over 30 industrial clients across West India region; leading all technical, commercial and legal discussions for rooftop, group captive and open access solar projects Independently led market expansion efforts to Dadra & Nagar Haveli; won and commissioned our first project Drove 4 projects to completion for clients in the automotive and pharmaceutical sectors
2017 - 2017
zensar
Summer Intern
Mergers & Acquisitions Department
2017 - 2018
inter iit sports meet
Core, Events
Appointed by the Head – Gymkhana. In-charge of a budget of USD 150K to organize 50 events with ~1500 participants Led a team of 40 to handle Artiste relations, Chief Guests, Lecture series and all Sporting events Solely formulated a new collaboration with Saarang by introducing an Aquatics Meet World Culture Show
Experience
20 Skills
business development
Coaching
Content Marketing
Content Marketing
Email Marketing
Growth Strategies
Hiring
Lead Generation
Linkedin Marketing
Linkedin Marketing
marketing
procurement
SaaS
Sales
Sales Processes
Sales Processes
Search Engine Optimization (SEO)
Strategic Planning
Strategic Planning
User Acquisition
Education
2022 - 2022
growthx
Product and Growth Bootcamp
2014 - 2018
iit
Bachelor's degree
Colleagues at plotline
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Colleagues at attentive ai
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Colleagues at cleanmax