Profile

Aditya Goyal

Business Leader | Strategy, Growth & Product | Business head - new businesses @Circles.Life | Consumer Tech, CPG & Retail | BCG alum | ex-Unilever | IIT (rank 1) | Investor |

Aditya Goyal is a highly accomplished and results-driven leader with over 13 years of experience in strategy and operations. He specializes in strategy development, growth hacking, data analytics, insight generation, operations transformation/turnaround, procurement, client management, and

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14.7

Years of Experience

Education

indian institute of management bangalore, iim, indian institute of technology banaras hindu university varanasi, indian institute of technology banaras hindu university varanasi

Companies

circles.life, boston consulting group bcg, boston consulting group bcg, unilever, unilever, unilever, unilever, unilever, unilever, indian institute of management, unilever, reliance

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Email

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Experience

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    2021 - Present

    circles.life

    Strategy & Growth Lead

    - Strategy & Growth head @Founder's office for B2C and New business models (for user base monetization), working directly with Founder to develop the strategy to grow 10X - Strategy and Planning operations lead - Chief of staff responsibilities

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    2020 - 2021

    boston consulting group bcg

    Project Leader

    - Project lead for Fresh category Profitability improvement, Pricing strategy, Promo optimization, Store network optimization and Post Merger Integration plan for a leading retailer in SEA - Project lead for Supply Chain, Store operations transformation and Store network optimization for a leading retailer in SEA

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    2018 - 2020

    boston consulting group bcg

    Management Consultant

    Got fast tracked promotion (~top 2% in cohort) to Project leader - Project lead for operations cost reduction (~24%) and margin improvement (~20 MUSD+) in 3 markets, for one of Asia’s largest retailer - Project lead for Market landscaping and RTM redesign, for a leading CPG in Indonesia Specialize in: - Retail transformation - Store productivity - Growth hacking - Digital Supply Chain - Route to Market - Supply Chain Strategy - Data analytics - Organisation redesign

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    2017 - 2018

    unilever

    Senior Procurement Manager - Chemicals

    Global lead for procurement of Soda Ash, STPP and Sodium bicarbonate. This spans procurement for more than 40 countries, from more than 50 suppliers. Responsible for a spend of about ~0.5 billion USD

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    2015 - 2017

    unilever

    Senior Procurement Manager - Global Fragrances

    Responsible for the following 1. Global annual fragrance procurement contracts (~1 billion USD) 2. End to end management of Laundry category fragrances (~0.5 billion USD)

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    2013 - 2015

    unilever

    Procurement Manager, Supply Chain Strategies

    Category: Ice cream and Foods business of Unilever Scope: Global Materials: Raw and Packaging materials Key responsibilities - Procurement analytics and strategy review/formulation - Competition intelligence and insights - Cost benchmarking - Material strategies (Sourcing and formulation) - Sourcing network modelling and optimization - Value chain analytics - Cost modeling - Feedstock impact models - Waste analysis

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    2010 - 2013

    unilever

    Global Technical Project leader (and Internal Management Consultant)

    Lead New Business Model and Value improvement projects for fabric care product category as a project leader (technical) and internal consultant in Unilever 1. Identified savings opportunities worth 30 million euros using end to end (E2E) value chain approach with integration of Product design, Material sourcing network and RM price movements. 2. Pioneered the use of "Data Analytics" for product portfolio management and material savings opportunity identification. The approach has now been tool-boxed and rolled out globally. 3. Discovered a product logic in Surfactants with a potential to save 75 million euros for the Global Fabric Care business of Unilever. It is considered as the next biggest project in Unilever Laundry business. I was also the Project Leader for this project. 4. Consulting on Product formulation strategy, key value drivers and E2E value engineering.

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    2009 - 2012

    unilever

    Technology Manager & Global Technical Project Leader

    Responsible for developing and launching latest technologies for fragrance delivery in fabric cleaning products across the globe. 1. Fabric recognition encapsulates 2. Pop encapsulates 3. Bloom encapsulates Managed the Fabric care product category innovation plan with the partner Fragrance houses (Givaudan, IFF and Firmenich). Key responsibilities:- Identification of key consumer unmet needs, developing technologies to satisfy those needs and deploying them in key fabric care markets (Brazil, India, South Africa, Indonesia, Vietnam, Philippines and Europe) Lead a team of 4 to develop and launch hygiene/antibac products for key markets (UK, Philippines, South Africa)

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    2008 - 2009

    unilever

    Business Leadership Trainee (Management Trainee - Unilever Future Leaders Program)

    Intensive 14 months experience in operations leading various projects and day to day factory operations. Key projects are as follows:- o ~10% utility cost reduction in HUL's Instant Coffee manufacturing o Redesigned HUL's Shakti channel (distribution channel for areas with population less than 5000) and proposed a new model for overall cost reduction (implemented) o Conceptualized and designed Global price forecasting model for Unilever Asia pvt limited (Implemented) o Solved long standing quality issues through system re-engineering in Unilever Sri Lanka Detergent manufacturing unit o 15% Batch cycle time reduction for Creams and lotions manufacturing process by value engineering in HUL's biggest PC plant (implemented) o Redesigned the mass market detergent product (Wheel) supply chain of HUL to reduce the distribution costs significantly (implemented)

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    2008 - 2008

    indian institute of management

    Summer Associate

    Worked as Summer Associate under Prof G Raghuram on Supply Chain Management and Transportation. Authored a research case titled "Novire Technologies-Automatic Vehicle Location" with him. The case covered the analysis of real time data collected using GPS and RFID systems on a Truck Fleet. Overall optimization lead to substantial savings for a major cement manufacturer

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    2007 - 2007

    unilever

    Summer Intern

    Summer internship at HUL Brooke Bond and Lipton Tea factory, Kolkata. Executed two major live projects. Developed solutions to implement a major Technology change thus reducing cost and improving product quality

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    2006 - 2006

    reliance

    Summer Intern

    Summer internship in PVC plant situated at Baroda. Worked on Process improvement and batch cycle time reduction

Experience

24 Skills

analytics

Coaching

Cocoa

Communication

Consulting

Data Analytics

Excel

Founder

Growth Hacking

Integration

Leadership

Management Consulting

operations

optimization

PowerPoint

Problem solving

procurement

Retail

Sourcing

Stakeholder Management

Strategic Sourcing

strategy

supply chain management

Tableau

Education

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    2009 - 2009

    indian institute of management bangalore

    Executive General Management Program (EGMP)

    Management

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    2009 - 2009

    iim

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    2004 - 2008

    indian institute of technology banaras hindu university varanasi

    Bachelor of Technology

    Chemical Engineering

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    2004 - 2008

    indian institute of technology banaras hindu university varanasi

    bachelors

Colleagues at circles.life

Money Sood

Software Engineer

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Money Sood

Software Engineer

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Wianey Batista

Senior Technical Program Manager

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Nien Ting Wu

Founder's Office

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Others named Aditya

Aditya Bhardwaj

Test Architect

 at circles.life

Aditya Gattu

Graduate Teaching Assistant

 at circles.life

Aditya Pamidimukkala

Senior Software Engineer

 at circles.life

Aditya Kumar

SDE & Instructor

 at circles.life

Aditya Harish

Software Engineer

 at circles.life

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