About

Yogesh Gupte is an experienced Lead Data Analyst with over 7 years of overall experience and a specialization in digital analytics. He has expertise in platforms such as Google Analytics 360, Google Cloud, Google Tag Manager, and Adobe Analytics. Yogesh has worked with offshore clients, strategizing and interviewing key stakeholders across global/regional clients. He is certified in Google Analytics 360 and GCP Fundamentals Skills. Currently working as a Lead Data Analyst at Digitas India, Yogesh has created an end-to-end solution for clients' Digital Analytics projects using Google Cloud Platform. He has implemented data pipelining from 3rd party platforms to Google Cloud using Python API. Yogesh is skilled in identifying business requirements and tracking campaign performance. He also automates report creation using Python/R and generates insights for marketing campaigns. Yogesh is proficient in performing audits and quality assurance of Analytics implementation and creating insightful dashboards for clients. Prior to his current role, Yogesh worked as a Senior Associate Data Analyst at Digitas India, where he was responsible for optimizing and improving the ROI for clients through effective execution of marketing strategy. He presented performance statistical reports to clients and handled several digital marketing tools to analyze, manage, track, measure, and report on websites. Yogesh has a Master of Business Administration degree in Retail Management and Operations & IT from Sri Sri University and a Bachelor of Engineering degree in Computer Engineering from Mumbai University. His tech stack includes Python, test, qa, Web, and GCP. Yogesh has 8.36 years of relevant experience.